Welcome to Myriad Research

Myriad Research is a full service, market and social research consultancy, providing specialist advice to business, government and industry across Tasmania, and nationally via our network of quality research partners.

Myriad was established in Launceston in 1988. Since then the firm has grown to become the leading Tasmanian owned and operated research consultancy in the state.

At the heart of our growth has been the commitment to providing our clients with reliable and cost effective research services, with attention to quality assurance protocols at each stage of the research project … from design through data collection, analysis to client reporting.

Myriad has been a strong supporter of quality assurance within the market research industry - as an accredited member of the Interviewer Quality Control Australia program (IQCA) soon after its inception in 1993, and in 2010 achieving certification under the new international standard for the market research industry, AS/ISO 20252.

We are proud to be the only Tasmanian market research company to have achieved this standard which recognises a quality assured management system across all areas of the research process - from design through field interviewing, data analysis and reporting. The ISO accreditation reflects our commitment to quality processes to achieve quality outcomes for our clients.

Based in the island state, we have developed close ties with our mainland research colleagues through membership of the professional association for market and social researchers (AMSRS) and the industry body for market and social research companies (AMSRO).

This provides direct access to the latest developments in research method, and to the hearts and minds of industry leaders in this country and internationally through attendance at industry seminars, courses and conferences.

Myriad offers our valued clients a wide range of research methodologies - qualitative and quantitative – to enable us to deliver relevant, robust and actionable research outcomes …

we engage with your research needs and your target population

we inform for consumer, business and market insight

we empower for business and strategy development